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Subject : marketing Collection : Universite Grenoble Alpes

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Academic Journal

THE LINK BETWEEN NON TECHNOLOGICAL INNOVATIONS AND TECHNOLOGICAL INNOVATION

Authors : Nguyen-Thi, Thuc Uyen; Mothe, Caroline, Danièle;

Subjects: Innovation; Marketing; Organization

Source: ISSN: 1460-1060 ; European Journal of Innovation Management ; https://hal.science/hal-00920069 ; European Journal of Innovation Management, 2010, 13 (3), pp.313-332.

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